BlogUncategorizedSome Places When Canonicalization is a Real Concern

Some Places When Canonicalization is a Real Concern

Though it is hard to pronounce the word Canonicalization, still it marks a hot topic in recent times. This is a newest idea that Google has proposed for a process that consolidates all the duplicate URLs into single yet original canonical version. It makes a lot of effort for the search engines to work hard in leading to the similar pages, particularly when lot many URLs involve. This needs much time in crawling from one spot to the other. Such an activity may make you miss the important page of the website or may be the one of your interest; simply because the crawl time is either limited or too slow to process.

We discuss those times here when canonicalization can be a matter of concern.

• If you have probably missed redirecting the www and non-www versions of your website and they both get to reconcile, it can be a worry. Basically the two versions may be similar but one need a 301 or abiding re-direct from one to another if we wish to have the desired and best results. Not having this server re-direct in position will actually spell out some bad news for you websites as both search engine will index both the sites.

• Another important reason for thinking of canonicalization is that your URL composition generates boundless URLs. Having a dynamically generated URL structure calls a severe peek through by the specialists. This may generate limitless URLs getting you in hard time to tackle. Some large-sized E-commerce sites experience this problem as they have number of products in the list sorted by their price, size, color, etc. if different URL is produced for each segment’s result, one definitely lands in trouble. Hence, there is a tracking code to each URL that helps in keeping bets look on each campaign. In such cases it is so heavenly having canonical Meta tag as the handling tool which is capable of diverting you to direct spot with the important stuff.

• Robots.txt exclusion as we know helps blocking search engines from indexing the said data on the website which one may not actually wish to index. Using such a tag occasionally can be considered as a pleasant practice but it may be easy to block the spiders accidentally from indexing the pages known as relevant. If your website is not efficiently indexed, it is so much the prime site to look.

• No one wants to lose the traffic that is more attracted towards the new content published at your end. You might have changed the URL structure thinking that some relevant information may still exist on both the versions, be it old or new. In such a scenario, the 301 redirect gets important with its use. Somehow, 301 works well in redirecting the traffic as a 302 redirect works well in spider’s absence.

With a team of highly experienced digital marketers, we have developed some of the best results driven campaigns for all size agencies and businesses.

Why Improving User Experience is Crucial for SEO

When you design and publish a website, it has two key purposes – -It should allow searchers to move to your website -It should improve the dwell time of the visitor when they browse the site These steps help you convert a total stranger into a customer for your brand. But this can happen only […]

Read More

Must-have Free SEO Plugins for WordPress to Dominate search rankings

Did you know that WordPress controls around 42.7% of all the sites found on the internet? That is a huge number, especially when compared with other CMS available in the market. In fact, the next top rival of WordPress, Joomla accounts for only 1.8% of all sites. However, this popularity has resulted in an abundance of WordPress SEO plugins in […]

Read More

Decoding the Delay: How Long Until SEO Tweaks Take Effect?

If you know anything about search engine optimization, then you might be aware that it takes forever to show effects. Hence, marketers seek the paid ad route. But wait, just because SEO takes forever, 6 to 12 months, to be precise, to show results, it doesn’t mean it isn’t effective. In fact, with continuous efforts and the right […]

Read More

How to Win Featured Snippets on Google – A Compact Guide for Business Owners

As a marketer or business owner, you would know how visibility in search engine results helps you gain an unbeatable competitive edge. There are many ways, like PPC and organic search, that help you come up on search engine results pages or SERPs. Out of these, we can say that the featured snippet stands out as the most valuable optimization option. A […]

Read More
Quick enquiries