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social media marketing

The Beginner’s Guide to Different Types of Social Media Marketing

There are different marketing strategies that can help you to improve your revenue, but the best among them is social media advertising. Right from Facebook, the #3 website in the world, to Instagram, which has a YoY increase of 100 million active users, the reach and impact of social media are phenomenal. Social Media Advertising is the … Continue reading “The Beginner’s Guide to Different Types of Social Media Marketing”

Online brand management

How To Improve Your Brand Reputation Using Online Reviews?

With the rising inflation and increasing competition, the businesses are challenging themselves to keep themselves in pace by acquiring more customers and finding organic ways on how to improve their brand reputation. As per the statistics, 90% of the customers buying decision is affected by the online reviews, and 72% of the customers say that they trust the … Continue reading “How To Improve Your Brand Reputation Using Online Reviews?”

digital marketing

What Are The Benefits of Lead Generation Marketing?

Digital marketing has transformed the life of marketers worldwide. Earlier, these marketers relied on traditional advertising techniques to convert prospective buyers into customers, but now the marketers have unleashed a huge weapon called a lead generation. Let’s understand what lead generation marketing is and how it evolved and what the benefits of it! What is … Continue reading “What Are The Benefits of Lead Generation Marketing?”

digital marketing techniques

How Digital Marketing Strategy Can Help The Business To Succeed?

Traditionally, the business heavily relied on print advertising techniques to promote their brands. But now, the businesses need to conceptualize, design, and develop the brand. Hence, digital marketing has become a de-facto marketing channel for progressive companies. Creating a digital marketing strategy is not a cakewalk, and neither there is a permanent mantra for success. … Continue reading “How Digital Marketing Strategy Can Help The Business To Succeed?”

Digital marketing basics

The Digital Marketing Basics that You Need to Know to Promote Your Business

For the majority of the small business owners, the dilemma is whether having a website is profitable or a small physical store. However, with the rising influence of online purchase decisions, the scales are tilted in favour of digital marketing. In this post, we take a look at why your marketing budgets should focus on … Continue reading “The Digital Marketing Basics that You Need to Know to Promote Your Business”